SS'26 Chapter 2
Client
HUEMN
Services
Creative Direction
Styling
Year
2025
Credits
Photography: @byanjalizi
Talent: @kritika_goyal_
HMUA: @makeupandhairby_sonalii
Creative direction and styling: @keshvkpr
Infos
This seasonal drop, SS'26 chapter 2 released in February, explores the psychological tension between the individual and the attire, the way a wearer’s personality projects a "mirage" that seems to confiscate the garment, versus the way the garment’s structure conversely shapes and commands the model’s form. Each detail is meticulously crafted to maintain the brand's unadulterated essence.
